16 January 2008

Republicans '08: and the frontrunner is...?

The Republican primaries continue to provide electoral excitement here in dreary old blighty. (Well, at least to sad people like me who find the presidential race interesting.)

The Michigan primary yesterday resulted in a comeback for Mitt Romney, who got 39% of the vote to McCain's 30%, with Huckabee third with 16%. This means total confusion for electoral pundits already reeling from Hillary Clinton's surprise win in New Hampshire after being written off.

Romney's winning speech in Michigan was lame even by the low standards we've come to expect from this campaign. "Tonight marks the beginning of a comeback for America" indeed... the guy is a third-rate cheeseball - even by the low standards we've come to expect... etc. etc. It's quite possible he only managed to win Michigan because it's his home state.

Right now, one would have to be brave, rich or stupid (or all 3?) to put a bet on who's gonna win this Republican campaign. All this confusion is probably going to help Rudy Guiliani a lot as by targeting his resources on the Florida primary in late January and then a blitz on 'Super Tuesday' on 5 Feb, he may be able to exploit a divided field and emerge as the frontrunner. Advertising agencies must be having a field day - after all, the longer there are multiple candidates in the race, the more money is spent on advertising in aggregate. Good to see someone's doing well out of the current US economic collapse.

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